Latham & Watkins Advises Caesars in Partnership with New Orleans Saints in Superdome Rebranding

Home of the New Orleans Saints and Super Bowl LIX, state-owned building to be renamed Caesars Superdome.

July 30, 2021

The New Orleans Saints and Caesars Entertainment announced the formation of a 20-year, exclusive naming-rights partnership that rebrands New Orleans' iconic downtown stadium as the Caesars Superdome.

Latham & Watkins LLP advised Caesars Entertainment in the partnership with an Entertainment, Sports & Media team led by Century City partner Adam Sullins with associate Sam Lehman.

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