Anthony Liu

Mr. Liu's representative experience includes advising:

• A multinational financial institution on its technology collaboration project with a US-based cloud services provider to support the client’s evolving digitization and marketing strategies, including various web analytics, social, advertising, media optimization, targeting, and content management modules
• A publicly listed Chinese technology and internet group on its global data privacy compliance initiatives for multi-jurisdictional products across the social media, gaming, cloud, television, and advertising sectors, with a particular focus on data privacy compliance relating to the EU GDPR and Asia, including Hong Kong, India, Indonesia, Japan, Korea, Macau, Philippines, Singapore, and Thailand
• A publicly listed Chinese video-sharing platform on its regulatory and compliance strategy for the expansion of its digital service offerings into various APAC markets, with a particular focus on e-commerce and payments, virtual assets, data privacy, cybersecurity, user experience, content moderation, advertising ,and the commercialization of data
• A multinational financial institution on its technology development and collaboration project with a Singapore-based tech unicorn for its AI-driven health and wellness ecosystem*
• A leading global financial institution on its multi-vendor regional technology platform transformation outsourcing, to serve the client’s investment banking operations in Hong Kong, Singapore, and Macau*
• A multinational insurance company on the outsourcing of its APAC information technology infrastructure and operations to a leading Indian technology vendor to support its regional private wealth ecosystem offering*
• One of the largest e-commerce businesses in Hong Kong on the launch of its e-commerce technology business and the licensing of its platform solution*
• One of the leading “buy now pay later” platforms in Asia on the regulatory aspects of its innovative commercial model (factoring and lending) across multiple APAC jurisdictions*
• One of the largest Chinese video-sharing mobile apps on its data privacy compliance strategy and compliance issues as part of its roll-out into multiple jurisdictions across APAC and LATAM, including developing data privacy policies and advising on consent mechanisms to support a positive customer experience, devising marketing strategies to help exploit opportunities to expand their customer base in new markets, and helping the client allocate risk in relation to cross-border data transfers and cloud arrangements*
• Various leading financial institutions and technology service providers on their digital banking initiatives in Hong Kong, including open API collaborations (including co-branding credit cards, data aggregation, account aggregation) as part of the HKMA’s Open Banking framework to enable the sharing of bank data through API interfaces*
• Various leading financial institutions on cyber risk management, cybersecurity awareness and strategies on the implementation of Regtech solutions, including advising a multinational insurance company as part of its crisis management team in relation to a ransomware attack affecting its Asia operations, impacting IT operations multiple jurisdictions*
• A number of multinational financial institutions and global conglomerates on their data privacy compliance programs and conducting multi-jurisdiction regulatory surveys, typically focusing on privacy laws in the Hong Kong, China, Singapore, South Korea, Japan, and Taiwan markets *
• A number of global conglomerates on their digital initiatives in Hong Kong, including advising on strategies and associated regulatory aspects for digital marketing programs, the exploitation and aggregation of data, vendor engagement, user experience, and consent management*
• The trade body representing the international and local banks active in Hong Kong on the development of its Open API Common Baseline, enabling the sharing of bank data through API interfaces*

*Matter handled prior to joining Latham