Patrick Mitchell is a partner in Latham’s London office and a member of the Entertainment, Sports & Media Industry Group.

He works exclusively in the sports and entertainment space, advising a wide variety of corporates, investors, financiers, sports governing bodies, broadcasters, and other media companies on their premium commercial transactions and regulatory issues.

Patrick primarily handles sophisticated media rights and sponsorship arrangements, the launch and expansion of media and digital services, sports technology, and all other areas involved in establishing and monetizing events.

Patrick’s experience includes advising:

Sports/media investments:

  • HPS and others (investment in Aston Martin F1 team)
  • The Hundred (sale by ECB of stakes in all 8 teams)
  • Manchester United (sale to Sir Jim Ratcliffe)
  • Marv/This Day (investment in Brentford FC)
  • Two Circles/Bruin Capital (sale of majority interest in Two Circles to Charterhouse Capital and acquisition of Spring Media)
  • Dynasty Equity (investment in Liverpool FC)
  • TWG Global, Billie Jean King Enterprises (joint venture with the International Tennis Federation, for the creation of the Billie Jean King Cup)
  • Tom Brady (launch of E1 Racing Team)
  • Todd Boehly/Clearlake Capital (acquisition of Chelsea FC)
  • Silver Lake (investment in New Zealand Rugby/All Blacks)
  • Sail GP Italy (investment by Muse Capital and others)
  • Andrew Cavanagh/49ers Enterprises (acquisition of majority of Rangers FC)
  • Sail GP Brazil (launch/acquisition by Mubadala)
  • IMG (acquisition of Madrid Open Tennis Tournament)
  • Authentic Brands (investment into David Beckham)
  • Silver Lake (investment in the Australian A-League)
  • DAZN (acquisition of Foxtel, attempt to buy BT Sport)
  • MSD and numerous other lenders (finance arrangements with football clubs and leagues)

Premium sports media rights, sponsorship and other commercial arrangements:

  • DAZN (global media rights deal for FIFA Club World Cup 2025 and various other media rights deals)
  • Red Bull Racing Formula One Team (sponsorship/licensing arrangements)
  • FC Inter Milan (technical partnership with Nike)
  • Teamviewer (shirt sponsorship of Manchester United)
  • DAZN (various media rights deals)
  • Formula E (media rights and sponsorship)
  • Darktrace (sponsorship of McLaren F1)
  • GOAT (sponsorship deal with Paris Saint-Germain)
  • Badminton World Federation (global media rights and sponsorship agreements)
  • Sixth Street (media rights and sponsorship deals for “Soccer Champions Tour”)
  • Unagi/Ultimate Champions (sponsorship and NFT arrangements with Arsenal FC)
  • Dapper Labs (sponsorship and NFT arrangements with La Liga and other premium leagues)
  • Teamviewer (primary sponsorship with Mercedes F1)
  • The Premier League* (global sponsorship arrangements)
  • Bridgestone* (various sponsorship arrangements)
  • The English Football League (EFL)* (global media rights and sponsorship arrangements)
  • Ralph Lauren* (various golf and tennis sponsorship arrangements)
  • Unilever* (various football sponsorship deals including with Chelsea FC, La Liga and CONMEBOL)

Major events:

  • FIFA Club World Cup and FIFA World (bidding for and hosting)
  • The Dutch and European Formula One Grands Prix (promoter arrangements with Formula One)
  • World Surf League (hosting arrangements)
  • Bidding nations for the AFC Asian Cup and FIFA tournaments (all aspects of bids)
  • Sixth Street (creation of “Soccer Champions Tour”)
  • Formula E (team arrangements, media rights and sponsorship)
  • Various Formula One teams* (entry into the sport)

International media and technology companies on their broadcasting, digital, and related activities, including:

  • DAZN
  • Endeavor
  • Paramount Skydance
  • Vice Media
  • Dapper Labs
  • Genius Sports
  • Bytedance
  • SRMG
  • MBC

*Matters handled prior to joining Latham

Bar Qualification

  • England and Wales (Solicitor)

Education

  • LPC, Nottingham Law School, 2002
  • BA (Jurisprudence), Keble College, University of Oxford, 2001