Ghaith Mahmood advises clients on all aspects of intellectual property and technology transactions — from developing, licensing, and commercializing IP assets, to advising on the IP aspects of strategic transactions.

Mr. Mahmood handles a full spectrum of IP and technology matters, including:

  • Licensing agreements involving technology, software, trademarks, and/or content
  • Strategic alliances, partnerships, and joint ventures
  • Video game development and publishing agreements
  • Manufacture, supply, and resale agreements
  • Open-source licensing
  • Customer and end-user arrangements
  • Consumer protection and advertising matters
  • Licensing and other commercial issues surrounding non-fungible tokens (NFTs)

Mr. Mahmood is one of the leaders of the firm’s Video Gaming and Esports Practice Group, and a key member of the firm’s Global Digital Assets & Web3 Practice.

He also regularly collaborates with corporate colleagues to provide counseling on IP and technology matters in the context of:

  • Mergers and acquisitions
  • Corporate financings
  • Bankruptcy and restructurings

Drawing on experience with both traditional and innovative technologies, Mr. Mahmood regularly advises companies in the following technology sectors:

  • Adtech
  • Blockchain and digital assets
  • Digital and social media
  • Digital health
  • E-commerce
  • Information technology
  • Software
  • Transportation
  • Video games
  • Virtual and augmented reality

Complementing his commercial work, Mr. Mahmood passionately advocates for pro bono clients in the technology industry, and also serves as lead counsel representing asylum seekers, abused children, and the homeless.

Mr. Mahmood’s experience includes advising:

Strategic Alliances and Licensing

  • American Airlines in negotiating bilateral frequent flyer programs with over 20 airlines, and also in negotiating strategic partnerships with online travel platforms
  • Nestle USA in developing its licensing strategy related to branded food products and in negotiating more than 20 related IP license agreements
  • Mattel in negotiating strategic alliance and outsourcing agreements, including to pioneer new ventures throughout Asia
  • NextVR in negotiating content and technology agreements related to the production and distribution of live-action immersive experiences in virtual reality

Intellectual Property Guidance in Mergers and Acquisitions

  • Honey Science Corporation on their acquisition by PayPal
  • Ring on their acquisition by a multi-national technology company 
  • Riot Games on their acquisition of Hypixel Studios
  • Insomniac Games on their acquisition by Sony Interactive Entertainment
  • Whip Networks in connection with its acquisition of TV Time
  • Starwood on IP and loyalty program matters related to its merger with Marriott
  • DaVita on IP matters related to the US$4.3 billion sale of its medical group division to Optum

Startup and High-Growth Technology Matters

  • Several digital health startup companies formed through the support of Hatch@Takeda, a collaboration of Takeda Pharmaceuticals and BCG Digital Ventures
  • Honey Science on legal issues relating to the roll out of new automatic coupon and e-commerce product offerings
  • Beasley Broadcast Group on various investments related to esports and podcast related startup companies
  • Greenfly in connection with negotiating numerous software-as-a-service agreements with some of the biggest sports and media companies in the world

Blockchain and NFT Matters

  • in creating a platform that matches celebrities, content owners, and athletes with digital artists to create and sell original NFT collectibles
  • Dapper Labs in connection with negotiations with sports leagues regarding NFT digital collectibles platform
  • IP owners such as Mattel, Endeavor, and celebrities and athletes in developing and selling NFTs related to their IP
  • Binance and Ava Labs in connection with launching or supporting NFT marketplace
  • Serotonin in connection with arrangements with IP owners and art marketplaces to mint and sell NFTs

Bar Qualification

  • California


  • JD, New York University School of Law
  • BA, University of California, Los Angeles