Latham & Watkins Advises Zeta Global in Acquisition of Marigold’s Enterprise Business

Zeta Global (NYSE: ZETA), the AI Marketing Cloud, has announced it has entered into a definitive agreement to acquire Marigold’s enterprise software business, including Marigold Loyalty, Cheetah Digital, Selligent, Sailthru, Liveclicker, and Grow.

Latham & Watkins LLP advised Zeta Global in the transaction with a corporate team led by New York partner Eyal Orgad and Orange County/New York partner Charles Ruck, with associates Ariel Gershoig, Amrita Mohan, Mary Ann Gallucci, and assistance from Jenny Ha. Advice was also provided on capital markets matters by Washington D.C. partner Joel Trotter and New York partner Alison Haggerty, with associate Jie Lin Nai; on tax matters by New York partner David Raab, with associate Jacob Nagelberg; on employee benefits matters by Washington D.C. partner David Della Rocca, New York partner Megan Alessi, and London partner Kendall Burnett, consultant Rebecca Fielding, with associates Seokwon Lee and Sophie Timmins; on labor matters by New York counsel Sandra Benjamin, with associate Imara Joroff; on intellectual property matters by New York partner Jessica Cohen, with associate Ece Gonulal; on data privacy matters by Bay Area partner Robert Blamires, with associate Kathryn Parsons-Reponte; on antitrust matters by Bay Area partner Kelly Fayne, Washington D.C. partner Patrick English, and Brussels/London partner David Little, with associates Doug Tifft, Charles McGrath, and Alicja Klosok; on real estate matters by New York counsel Shira Bressler; on insurance matters by Los Angeles partner Harrison White, with associate Dylan Shamoon; and on trade control matters by Washington D.C. partner Andrew Galdes, with associate Eric Green.