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Latham & Watkins Advises Platinum Equity on Acquisitions of Augusta Sportswear Brands and Founder Sport Group

January 9, 2024
Multidisciplinary team represents the global investment firm on youth sports performance apparel deals.

Platinum Equity has announced the acquisitions of Augusta Sportswear Brands (ASB) and Founder Sport Group (FSG). Both companies are suppliers of team uniforms and off-field performance wear and fan apparel for the youth and recreational sports markets. Financial terms of the private transactions were not disclosed.

Latham & Watkins LLP represented Platinum Equity in both the ASB and FSG transactions with a corporate deal team led by Washington, D.C. partners David Brown and Mariclaire Brewer, with associates Brad Guest, Lauren Stern, and Gabe Marx on ASB and associates Cierra Warren, Taylor Allison, and Gabe Marx on FSG. Advice was also provided on tax matters by New York partner Matthew Dewitz, with associate Jacob Nagelberg; on benefits and compensation matters by Washington, D.C. partner Matthew Conway, with associates Charity Wyatt and Julie Voorhes; on labor and employment matters by Chicago partner Nineveh Alkhas, with associate Jocelyn Wexler; on environmental matters by Washington, D.C. partners James Barrett and Julia Hatcher, with associate Jacqueline Zhang; on ESG matters by London partner Paul Davies and London counsel Michael Green, with associate James Bee; on real estate matters by Chicago counsel Jeffrey Anderson, with associates Lucas Fernandez-Rocha and Nick Steele; on anti-corruption matters by Washington, D.C. partner Eric Volkman, with associates CJ Rydberg and Taylor Zarth; on intellectual property matters by Washington, D.C. counsel Kieran Dickinson, with associates Sanjana Parikh, Kellye Quirk, and Lyle Stewart; on data privacy matters by Bay Area partner Robert Blamires, with associate Deborah Hinck; on private equity finance matters by Washington, D.C. partners Scott Forchheimer and Melissa Fabian, with associates Melissa Doura, Jake Goodman, and Lindsay Kenney; and on insurance matters by Los Angeles partner Harrison White, with associate Enrique Covarrubias on ASB.